Work Experience

The beginning of the day consisted of contacting some magazines about forward features coming up, before looking for evidence on the collaboration with Venda and Anthropologie - and there was one in the guardian. I felt really useful here as thoughout the office I was the only person to know anything about Anthropologie due to my course - so I was very happy and felt slightly important. After I looked at 'people' magazine and the information on Salesforce and the 'Asian Elephants' money raising events. Lastly before lunch I chased up the endorsment deals for the celebrities a google doc for Venda. After I and got some answers.

In the afternoon is was a lot of little jobs including updating the google doc for MphasiS forward features before creating research to find out who wrote a specific article for retail week. Before finalising the day by going to a talk by Jamie Lidelle from Outsourcing Magazine. This was really useful as it was a magazine publisher - so from a PR respective we got a look into what a publisher actually thinks of PR agencies and how is the best way to get hold of them and what information they find interesting and useful.